- HTML: Proficient in writing semantic HTML5 code. Experience with structuring web pages and optimizing for accessibility. Knowledge of HTML best practices and web standards.
- CSS/SCSS: Proficient in writing clean and efficient CSS code. Experience with responsive design and cross-browser compatibility. Knowledge of CSS frameworks and preprocessors like Sass or Less.
- PHP: Specialization in WordPress and Craft CMS development using PHP. Experience with developing custom themes and plugins as well as creating block/component-based systems with templating frameworks.
- Craft CMS: Proficiency in using the Twig templating engine for efficient and modular front-end development. Extensive experience with creating/manipulating fields and config files for large-scale projects.
- Google Analytics: In-depth knowledge of Google Analytics setup, configuration, and tracking implementation. Proficient in creating custom analytics reports and dashboards. Experience with analyzing data to derive actionable insights and optimize website performance. Knowledge of advanced analytics features such as goals, events, ecommerce tracking, and custom dimensions.
- Google Tag Manager: Expertise in implementing and managing tracking codes, tags, and event triggers using Google Tag Manager to streamline analytics and marketing tag management processes.
- Google Search Console: Proficient in using Google Search Console for monitoring website performance, managing sitemaps, submitting URLs for indexing, and diagnosing search-related issues.
- SEO: Strong understanding of search engine optimization principles and best practices. Experience with keyword research, on-page optimization, and meta tag implementation. Proficiency in using SEO tools like Google Search Console, SEMrush, or Moz. Knowledge of technical SEO aspects such as XML sitemaps, robots.txt, and canonicalization.
- Project Management: Experience in coordinating and managing web development projects, including requirements gathering, timeline planning, and resource allocation.
- Content Writing: Ability to create compelling and SEO-friendly content for websites, blogs, and social media platforms.